Google’s New Search Algorithm and How it Affects Hotels
Google launched a new search engine algorithm update this August, further fine-tuning relevant high-quality content search results.

THLA is proud to announce a partnership with Adesso Capital to help Texas hoteliers access much-needed federal pandemic recovery funds.

The federal General Services Agency (GSA) just announced new federal lodging per diem rates for Fiscal Year 2023

Hopefully, you have some time to lounge by a lake or a pool during this sweltering summer and read a good book. Even if you’re only camping out by your breezy AC, it’s still a good time to catch up on your hospitality knowledge.

Being a charming and historic community, Navasota frequently attracts visitors and residents alike that are looking for fun weekend activities.

Home to world-renowned artists, iconic musicians, a state-of-the-art theater, award-winning wineries, and a diverse selection of cuisine, Lubbock, Texas holds an unexpected find around every corner.

Are you a storm evacuee in need of financial assistance for lodging?  We suggest contacting the Federal Emergency Management Agency (FEMA )

Solo Travel While overall travel continues its rebound, traveling solo is one of the biggest post-pandemic travel trends. Whether it’s the pent-up yen for adventure, the hunger to expand their… Read more »

Nestled deep in the heart of West Texas,Snyder is named for merchant and buffalo hunter William Henry (Pete) Snyder, who built a trading post on Deep Creek in 1878.

In the 2021 Legislative Session, the State Legislature passed HB 390, requiring all employees at hotels with more than 10 rooms receive annual training on preventing human trafficking activity. 

City regulations governing business signage have a big impact on hotel construction, remodeling, and general operations. 

From compelling exteriors showcasing unique architecture and locations to interesting interiors, to themed rooms, noteworthy amenities, and photo-ready food and drink, hoteliers must keep a constant opportunistic eye out for experiences and visuals worth sharing.

Located 15 minutes south of Downtown Austin, Buda is known for small-town charm and homegrownroots in the midst of a metropolis.

Even in the era of electronic records, it is good practice to establish a policy of how long documents should be retained. This guide covers the most common records that hoteliers keep.

Texas’s new human trafficking prevention training requirement for hotel employees formally took effect on January 1st. The Texas Office of the Attorney General requires to train employees on recognizing human trafficking activity.

Some forecasters predict travelers’ wanting to make up for lost time, others predict a more spotty recovery.

There are often questions about whether the permanent resident exemption to the state and local hotel occupancy tax applies to a given situation, and at what point in time the… Read more »

From Culture to Cowhides, here are 10 Reasons you Can’t Resist Garland

Following a January 13, 2022 U.S. Supreme Court blocking OSHA’s vaccine emergency temporary standard (ETS) from taking effect for employers with 100 or more employees, OSHA formally withdrew the ETS… Read more »

Training Programs: As THLA previously reported, Texas’s new human trafficking prevention training requirement for hotel employees formally took effect on January 1st.  The new law is administered by the Texas… Read more »

The characteristics of lodging is changing. Read about alternative accommodations.

Proudly anchored in tradition, generations of Texans have made the laid-back coastal town their annual vacation destination. Discover ‘Port A’

The pandemic affected the hospitality and travel industries more than most an compelled them to innovate and adapt. See top trends for 2022

There are so many ways to restore yourself in Granbury, Texas, voted the Best Historic Small Town in America by the readers of USA Today, THREE years in a row.

The Texas hotel industry, in coordination with the major hotel brands and the American Hotel & Lodging Association, advocated for the passage of the Texas human trafficking prevention training legislation.

It is a common question we receive. Even in the era of electronic records, it is good practice to establish a policy of how long documents should be retained. This guide covers the most common records that hoteliers keep.

The Texas Workforce Commission (TWC) is providing extra help to the service industry, which was hit hard by the pandemic, by providing 12 months of free child care to low-income parents who are employed in the service industry. 

Data trends confirm over 80% of consumers prefer brands offering them personalized experiences.

In the post-pandemic environment, travelers seek informed and purposeful experiences. 
Personalization is not a perk, it’s expected.