Advocacy

As the voice of the Texas lodging industry, we advocate for legislation, regulations and resources that promote a strong lodging industry in Texas.

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Legal Support

Our lawyers are available 24/7 to provide on-demand advice and answers to all of your legal and operational questions.

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Marketing

Members receive complimentary listings on three leading tourism websites: TravelTexas, Texaslodging and TourTexas.

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From Our Blog

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THLA Education Foundation

The Texas Hotel & Lodging Association Education Foundation (THLAEF) provides funding, training, and assistance to individuals pursuing a career in hospitality.

THLA’s Education Foundation provides scholarships and grants for aspiring individuals in the hotel, tourism and hospitality industries.

Our ongoing educational programs provide information, tools, networking opportunities and resources to help launch and further careers.

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Membership

THLA offers three basic memberships:

* Memberships for Hotels

* Memberships for Vendors and Suppliers

* Memberships for Affiliates

Additional membership and sponsorship opportunities are also available. Contact THLA today to learn more.

“The entire Tyler community has long been a group partner of Texas Hotel & Lodging Association. The association is well known citywide as the trusted source for any hotel or lodging need or question. We are so grateful for our partnership with THLA and will continue to support their efforts for years to come.” — Shari Lee, President, Visit Tyler

Upcoming Events

Tuesday, November 29

AAHOA South Central Texas Regional Conference & Trade Show – Round Rock, Texas

Monday, January 9th – Friday, January 13th, 2023

76th Annual Short Course – Houston, Texas

Endorsed Vendors

Source Strategies
STR
Tara Energy
The Zenith
Adesso Capital
Healthy Hospitality
Class Action Capital
Chase Payment Solutions