Category: Blog
Video Marketing for Hotels – the Rise of TikTok and Instagram Reels
November, 30 2022Expedia predicts 82% of all internet consumer traffic in the hospitality industry will have been video focused.
Here are some general best practices to make video a solid cornerstone of your marketing strategy.
12 Tips for Hotel Holiday Marketing 2022
October, 28 2022As the travel industry continues its rebound, pent-up wanderlust may see more travelers considering ‘Hotel for the Holidays’, presenting more opportunities for hotels.See our 12 Tips for Holiday Marketing.
2022 Hotel Summer Camps Recap
October, 26 2022The Texas Hotel and Lodging Association (THLA) is proud to present a recap of its High School Three-Day Hotel Summer camps hosted in Houston at the Hilton University of Houston and in Dallas at the Westin Galleria Dallas, during the month of June.
How to Bring the Business Traveler Back to Your Hotel
September, 29 2022While leisure travel has almost fully recovered to pre-pandemic levels, the lucrative business traveler has been slower to rebound. Recent predictions, however, promise a robust return of the business traveler in 2023.
Hurricane Resouces for Hotels
September, 10 2022Register your property to participate in FEMA’s Emergency Lodging Assistance Program (ELA). Hotels can seek direct payment for the rooms from FEMA’s agent, Corporate Lodging Consultants (CLC).
Google’s New Search Algorithm and How it Affects Hotels
September, 8 2022Google’s New Search Algorithm and How it Affects Hotels
Google launched a new search engine algorithm update this August, further fine-tuning relevant high-quality content search results.
THLA Partners with Adesso Capital
August, 24 2022THLA is proud to announce a partnership with Adesso Capital to help Texas hoteliers access much-needed federal pandemic recovery funds.
GSA releases FY 2023 per diem rates
August, 24 2022The federal General Services Agency (GSA) just announced new federal lodging per diem rates for Fiscal Year 2023
Hotel Management Books to Read, Summer 2022
August, 24 2022Hopefully, you have some time to lounge by a lake or a pool during this sweltering summer and read a good book. Even if you’re only camping out by your breezy AC, it’s still a good time to catch up on your hospitality knowledge.
Solo Travel
April, 28 2022Solo Travel While overall travel continues its rebound, traveling solo is one of the biggest post-pandemic travel trends. Whether it’s the pent-up yen for adventure, the hunger to expand their… Read more »