Category: Blog
Geopolitical Turmoil’s Impact on the Tourism Industry
November, 29 2023Geopolitical turmoil impacts the tourism industry both directly and indirectly. While Texas is relatively unaffected by recent conflicts, there are reasons to stay vigilant.
The Growth of Mid-Market Hotels
October, 31 2023Mid-market, or ‘Premium Economy’ hotels are on the rise. In the past, hotels have been been categorized as either luxury or budget hotels, but with the growing demands and desires of travelers wanting more comfort and amenities without extravagant spending, many hotels are finding a sweet spot in the middle.
THLA Released a Collection of Education Partnership Resources
October, 30 2023THLA resources are developed to serve as a timesaving starting place for Texas hoteliers
The Texas Legislature Passed Property Tax Relief July 2023
October, 27 2023Property taxes are a major line-item expense for hotel owners, and the Texas legislature was primed to take up property tax relief this year.
Chatbots and the Hospitality Industry
September, 27 2023Chatbots are computer programs that can help hotels improve their customer experience and reduce costs and workloads on human customer service representatives
The Hotel Industry and Climate Change
August, 31 2023The hospitality industry is particularly vulnerable to the effects of climate change. Rising sea levels threaten coastal resorts and hotels, snow melt affects mountain destinations, heat, and drought are changing eco-tourism.
The Role Of High School Partnerships And Future Leaders
August, 29 2023Nurturing tomorrow’s leaders.
GSA releases FY 2024 per diem rates
August, 17 2023The federal General Services Agency (GSA) just announced new federal lodging per diem rates for Fiscal Year 2024
Digital Marketing for Hotels 2023 – UX, VR, AI, and Other Acronyms
July, 27 2023The digital marketing landscape changes constantly and the perpetual motion of digital media can make it hard to find your footing. Here are some recommendations for how hotels can utilize better UX, VR and AI
The Texas Legislature Finally Passes Property Tax Reform
July, 14 2023The historic $18 billion tax cut is funded from the state’s budget surplus, and it will have a substantial positive effect on Texas lodging property owners.