Category: Blog

The Importance of Hotel Reputation Management

January, 30 2020

Hotel reputation management is important for all hotels, especially the management of your online reputation.  How travelers perceive, rate, review, share and search for information about your establishment directly affects… Read more »

Most Popular Hotel Booking Websites and What Hotels Should Know About Them

December, 31 2019

As we’ve discussed in a previous article Best Hotel Booking Apps and What Hotels Should Know About Them, hotels need to stay current with all the ways travelers book their… Read more »

Best Hotel Booking Apps and What Hotels Should Know About Them

December, 27 2019

As travelers jump between desktop, mobile, and apps to plan and book their travels, marketers suggest it’s time for hotels to “embrace the omnichannel shoppers.”  Mobile usage is growing in… Read more »

THLA Launches Property Listing Admin Tool for Members

December, 16 2019

THLA has been developing our own Property Listing tool to give our Members direct control over their listing on THLA’s website. This admin feature will allow you to access your account… Read more »

THLA Receives Award of Excellence from ISHA

December, 12 2019

ISHA, the International Society of Hotel Associations, bestowed the Award of Excellence in Member Programs to THLA for its ongoing program with BEST Training to prevent human trafficking. The Awards… Read more »

Hotel Management Books to Read

November, 30 2019

When you curl up by the fire this holiday season with a good book, consider reading something to hone your skills in, and gain a deeper understanding of, the hospitality… Read more »

5 Ways Hotels Can Increase Food and Beverage Revenue

November, 27 2019

While location and price are the two biggest determining factors in where travelers book their stay, a hotel’s food and beverage often ranks third. When room rates and bookings flatten… Read more »

Texas Workforce Commission – Occupational Employment Statistics Letter and Report

October, 31 2019

The hotel industry is facing a critical labor shortage, Texas hoteliers should pay close attention to your U.S. mailbox in November for a letter from the U.S. Department of Labor… Read more »

Hotel Market Performance Highlights 2018, Statewide

October, 29 2019

The Texas Hotel Performance Research 2018 Annual Report, a publication created by JLL Hotels & Hospitality and commissioned by Travel Texas, notes the state’s highest level of hotel room revenue… Read more »

10 Hotel Marketing Strategies 2019

September, 26 2019

Most hoteliers understand the importance of marketing and the need for an actionable strategy, but prioritizing your efforts and implementing your plan can be challenging.  The current climate of offline… Read more »