From Our Blog

The Law on Renting Rooms to Minors and Under-Age Guests

February, 28 2023

Texas law on renting rooms to minors. This Q&A explains the laws and provides some best practices to avoid liability.

Meet Mayur Patel, THLA’s 2023 Chairman

February, 28 2023

THLA is delighted to welcome Mayur Patel to the role of THLA’s Chairman of the Board for 2023

Ethical Labor Practices in Hospitality

February, 28 2023

Many hotels were understaffed in 2022 and finding new staff remains a challenge for the hospitality industry.
Hotels must entice new hires with competitive pay, promising career paths and more.

Boerne – An Elevated Hill Country Experience

February, 24 2023

Boerne is the hub of the Texas Hill Country. Centrally located, one can enjoy all that Boerne offers with unique shopping, over-the-top dining, history, art, and events while making it their home base for day-tripping through the charming Hill Country.

Why Hotels Should Consider Partnering with Restaurants

January, 31 2023

Unique partnerships can offer guests meals while keeping costs down and increasing brand awareness.

Recap of the 76th Annual Short Course

January, 24 2023

THLA hosted 124 participants in the first in-person convening of the course after Covid. This professional development opportunity absolutely presents a beginning to life-long industry relationships that they can access to determine best practices and helpful resources as they progress in their careers.

Falfurrias – the Land of Heart’s Delight

January, 24 2023

Falfurrias is a popular tourist destination, known for excellent hunting and as a pit stop for travelers in the Rio Grande Valley. Visit the Land of Heart’s Delight.

THLA Summer Camps Recognized

January, 23 2023

ISHA’s national award given to a program or project that best demonstrates an effective training mechanism and enhances knowledge of our travel & tourism industry.

What is Hotel Occupancy Tax?

January, 15 2023

Occupancy tax is a tax on the rental of rooms that the city, county, state or country may require; it is generally owed on the price of accommodations & generally paid by the guest.

Eagle Pass – The Best Border Town in Texas

December, 29 2022

If you’re looking for a tranquil place to relax, do some shopping, play golf, and perhaps try your luck at a game of chance, Eagle Pass is the place for you.

Hotel Industry Trends for 2023

December, 29 2022

Digital Transformation and Automation, Personalization and Sustainability will continue to trend in 2023.

2023 Texas Legislative Session – Our Issues

December, 22 2022

Read about hotel occupancy tax, full funding for state tourism promotion, STR preemption and other issues THLA will adddress in 2023

Legislative Update

December, 21 2022

Bill pre-filing is underway, and THLA is preparing for the 2023 Texas legislative session.
As of December 21st, 1,457 bills have been filed, which is already a sharp increase from two years ago.

Video Marketing for Hotels – the Rise of TikTok and Instagram Reels

November, 30 2022

Expedia predicts 82% of all internet consumer traffic in the hospitality industry will have been video focused.
Here are some general best practices to make video a solid cornerstone of your marketing strategy.

12 Tips for Hotel Holiday Marketing 2022

October, 28 2022

As the travel industry continues its rebound, pent-up wanderlust may see more travelers considering ‘Hotel for the Holidays’, presenting more opportunities for hotels.See our 12 Tips for Holiday Marketing.

Holidays Around the Bay!

October, 27 2022

Bay Area Houston, a charming region nestled between the big-city allure of Houston and the beaches of Galveston, is gearing up for the Holidays!

2022 Hotel Summer Camps Recap

October, 26 2022

The Texas Hotel and Lodging Association (THLA) is proud to present a recap of its High School Three-Day Hotel Summer camps hosted in Houston at the Hilton University of Houston and in Dallas at the Westin Galleria Dallas, during the month of June.

How to Bring the Business Traveler Back to Your Hotel

September, 29 2022

While leisure travel has almost fully recovered to pre-pandemic levels, the lucrative business traveler has been slower to rebound. Recent predictions, however, promise a robust return of the business traveler in 2023. 

Palestine Texas, Where the Dogwoods Bloom

September, 28 2022

Centrally located between Dallas and Houston, know for their Piney Woods full of blooming dogwoods,make sure Palestine is on your getaway shortlist!

Updated Texas Travel Industy Recovery Program Details

September, 27 2022

Approved applicants may now receive up to $250,000 per applicant/taxpayer ID. Applications start September 1st!

Hurricane Resouces for Hotels

September, 10 2022

Register your property to participate in FEMA’s Emergency Lodging Assistance Program (ELA). Hotels can seek direct payment for the rooms from FEMA’s agent, Corporate Lodging Consultants (CLC).  

Getaway to Georgetown this Fall

September, 9 2022

Close your eyes and set the scene: a picturesque Fall stroll on ‘The Most Beautiful Town Square in Texas!’

Google’s New Search Algorithm and How it Affects Hotels

September, 8 2022

Google’s New Search Algorithm and How it Affects Hotels
Google launched a new search engine algorithm update this August, further fine-tuning relevant high-quality content search results.

THLA Partners with Adesso Capital

August, 24 2022

THLA is proud to announce a partnership with Adesso Capital to help Texas hoteliers access much-needed federal pandemic recovery funds.

GSA releases FY 2023 per diem rates

August, 24 2022

The federal General Services Agency (GSA) just announced new federal lodging per diem rates for Fiscal Year 2023

Hotel Management Books to Read, Summer 2022

August, 24 2022

Hopefully, you have some time to lounge by a lake or a pool during this sweltering summer and read a good book. Even if you’re only camping out by your breezy AC, it’s still a good time to catch up on your hospitality knowledge.

Navasota – So much, so close!

August, 22 2022

Being a charming and historic community, Navasota frequently attracts visitors and residents alike that are looking for fun weekend activities.

Lubbock – the “Hub City”

June, 20 2022

Home to world-renowned artists, iconic musicians, a state-of-the-art theater, award-winning wineries, and a diverse selection of cuisine, Lubbock, Texas holds an unexpected find around every corner.

Hurricane Resouces for Hotel Guests

May, 19 2022

Are you a storm evacuee in need of financial assistance for lodging?  We suggest contacting the Federal Emergency Management Agency (FEMA )

Solo Travel

April, 28 2022

Solo Travel While overall travel continues its rebound, traveling solo is one of the biggest post-pandemic travel trends. Whether it’s the pent-up yen for adventure, the hunger to expand their… Read more »