Author: THLA Staff

THLA Hotel Short Course, Register Now!

July, 29 2026

Invest in your future leaders starts, provide them the knowledge, skills, and industry connections they need to succeed. Register for the THLA Hotel Short Course now!

Smiling woman in a black sleeveless top and leopard print skirt posing on the steps between two red train cars, gripping a yellow handrail as she poses outdoors in sunlight.

Palestine, TX: A Piney Woods Town Worth the Detour

July, 29 2026

Palestine sits in the heart of Anderson County, in a stretch of East Texas known for pine forests, dogwood blooms, and a charming downtown.

Tall glass skyscraper with white wavy vertical lines against a blue sky.

Is Your Bank Actually Working For Your Hotel? Join our Webinar

July, 29 2026

Join Brian Sullivan, Senior Vice President at Alliance Bank Central Texas and former Deputy General Counsel of THLA, for a free webinar built for Texas hotel owners and operators. Sep 1, 2026, 1:00 PM CT.

World Day Against Trafficking in Persons poster with a blue awareness ribbon over a world map, plus BEST logo in the corner.

World Day Against Trafficking in Persons

July, 29 2026

July 30th is World Day Against Trafficking in Persons, an international observance designated by the United Nations.

Human traffickers cause immense harm to those they exploit and damage every industry and community in which they operate. THLA partners with Best Alliance to help businesses actively counter human trafficking.

Circular badge announcing National Hotel Employee Day on September 1 with a stylized person celebrating and bold blue and yellow text

National Hotel Employee Day, September 1st, 2026

July, 29 2026

On September 1st, we’ll once again celebrate National Hotel Employee Day and recognize the more than two million people who power America’s hotel industry.

Logo for Lone Star Customer Service: circular badge with a blue and red star, hotel building in the center, and 'Training & Certification' ribbon at the bottom.

THLA Lone Star Customer Service Training

July, 28 2026

Exceptional service is what sets great hotels apart. The THLA Lone Star Customer Service Training equips hotel associates with the practical skills needed to create memorable guest experiences.

Audience seated in rows watching a speaker on stage in a conference hall

THLA Connects with Texas Educators at Summer Professional Development Conferences

July, 28 2026

This summer, THLA strengthened its commitment to building Texas’s future hospitality workforce by participating in two of the state’s premier educator conferences.

Two Women from Big Brothers Big Sisters meetup in Atlanta

Hilton Partners with Big Brothers Big Sisters to Open Doors of Opportunity Across America

June, 30 2026

Hilton and Big Brothers Big Sisters of America announced a nationwide partnership to provide young people access to mentorship and exposure to career paths in hospitality.

Taylor-Made: Experience the Heart, History, and Flavor of Central Texas

June, 30 2026

Taylor Texas, where the progressive momentum meets the timeless charm of the Texas Blackland Prairie. Authentic Texas Hospitality.

Man in a dark suit and white shirt stands behind a wooden chair in a room with brochure shelves, wearing glasses and looking at the camera.

THLA Honors Larry Woods with 2026 Lifetime Achievement Award

June, 30 2026

THLA proudly recognized Larry Woods, CEO of Visit Boerne, with the 2026 THLA Lifetime Achievement Award during its Board of Directors Meeting held June 9, 2026, at Horseshoe Bay Resort.