Announcement from THLA’s partner, Source Strategies, Inc.:  NEW & FREE, Texas Hotel Markets Report

Starting with the 3rd Quarter of 2016, Source Strategies latest publication, the Texas Hotel Markets Report gives you a detailed analysis of Texas hotel market performance.  

Included is a state-wide metro-based Summary Report, with both quarterly and year-to-date data (with comparisons to last year).  Additionally, the publication contains quarterly reports covering cities, counties and metros, and three Year-to-date reports as well.  All data is compared to the same period last year to show trends.

This data gives you an in-depth look, covering number of hotels, number of rooms, room-nights sold, room revenue, ADR, occupancy and REVPAR.  This is a terrific tool for development planning, analyzing competition within your own market and for other purposes.

These studies replace the reports from the Governor’s Office of Tourism, which are no longer available.  In a typical month, roughly 1,000 reports were downloaded to users through the Source Strategies website, indicating their popularity and high value to users.

Source Strategies, Inc. is the author and distributor of these reports.  Source Strategies is an endorsed Allied member of the Texas Hotel & Lodging Association.

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