Category: Blog

2023 Texas Legislative Session – Our Issues

December, 22 2022

Read about hotel occupancy tax, full funding for state tourism promotion, STR preemption and other issues THLA will adddress in 2023

Legislative Update

December, 21 2022

Bill pre-filing is underway, and THLA is preparing for the 2023 Texas legislative session.
As of December 21st, 1,457 bills have been filed, which is already a sharp increase from two years ago.

Video Marketing for Hotels – the Rise of TikTok and Instagram Reels

November, 30 2022

Expedia predicts 82% of all internet consumer traffic in the hospitality industry will have been video focused.
Here are some general best practices to make video a solid cornerstone of your marketing strategy.

12 Tips for Hotel Holiday Marketing 2022

October, 28 2022

As the travel industry continues its rebound, pent-up wanderlust may see more travelers considering ‘Hotel for the Holidays’, presenting more opportunities for hotels.See our 12 Tips for Holiday Marketing.

Hotel Summer Campers

2022 Hotel Summer Camps Recap

October, 26 2022

The Texas Hotel and Lodging Association (THLA) is proud to present a recap of its High School Three-Day Hotel Summer camps hosted in Houston at the Hilton University of Houston and in Dallas at the Westin Galleria Dallas, during the month of June.

How to Bring the Business Traveler Back to Your Hotel

September, 29 2022

While leisure travel has almost fully recovered to pre-pandemic levels, the lucrative business traveler has been slower to rebound. Recent predictions, however, promise a robust return of the business traveler in 2023. 

Hurricane

Hurricane Resouces for Hotels

September, 10 2022

Register your property to participate in FEMA’s Emergency Lodging Assistance Program (ELA). Hotels can seek direct payment for the rooms from FEMA’s agent, Corporate Lodging Consultants (CLC).  

Google’s New Search Algorithm and How it Affects Hotels

September, 8 2022

Google’s New Search Algorithm and How it Affects Hotels
Google launched a new search engine algorithm update this August, further fine-tuning relevant high-quality content search results.

THLA Partners with Adesso Capital

August, 24 2022

THLA is proud to announce a partnership with Adesso Capital to help Texas hoteliers access much-needed federal pandemic recovery funds.

GSA releases FY 2023 per diem rates

August, 24 2022

The federal General Services Agency (GSA) just announced new federal lodging per diem rates for Fiscal Year 2023